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Quality and Customer Service are they a dinosaur of the past? It seems so.
We purchased a 2009 Ford Diesel truck in May of 2010 with the expectation that this truck with a diesel engine would last upwards in the 200,000-300,000 mileage range with proper maintenance and care, which is one of the major selling points of a diesel engine.
The truck was paid off and in September of 2015 just one month out of warranty this truck had to have both turbochargers replaced at Henry Day Ford for a little over $5,000.00. The mileage was at 90,651. Just under the engine break in period as is normally advertised.
We asked the service advisor at that time, what more can we do to prevent these costly repairs, the answer was nothing can be done, except regular oil changes at proper intervals. In May of this year we had what we thought to be the exact same problem and returned it to Henry Day Ford to get it repaired. We were told that it would be over $21,000.00 to repair the truck as the engine was beyond repair, two cylinders had low compression. The original price on the truck was just under $35,000.00 and adding in the costly repair in September we are now at $40,000 for a truck with 100,499 miles on it, and it is not running.
My first question; what has happened to quality in a product?
I remember in the past one of Fords main advertising statement was Quality is job one, apparently in Fords case, quality is not a job at all. Do we as providers or manufacturers expect to deliver less than the best quality to our customers and consumers? Are we OK with the terrible quality of products and goods that we produce and pass along to the consumer or customer?
The fact that we as providers do not put our foot down and say no, we will not sell an inferior product because we have to stand behind it. When it fails, and it will, we look bad too. I know at Tingey Plumbing & Heating we make that choice all the time. There are products that we will not carry from certain manufacturers because of the quality. What would happen if more companies would take that stand?
My second question; does customer service even exist anymore?
My answer is simple when dealing with Henry Day Ford, Not only no, but absolutely, without question no. We received one phone call from the service advisor to tell us the engine was gone, and when dissatisfaction was expressed, it was implied that it happens frequently. I have made the balance of the phone calls to try to resolve this massive financial disaster to our company with the service manager and he has never attempted to call me back, or give me a realistic resolution to solve the problem. Their answer was bringing the bill down from $21,000.00 to $16,000.00. In the meantime we had placed a call to Ford Motor Company to lodge a complaint and were given a confirmation number and were told someone from Ford Motor Company would call us back, we waited and waited and waited. Meanwhile we have a truck that is not on the road and a technician that does not have his truck to work out of. After a week we called Ford Motor Company back to be told we needed to call the service manager at Henry Day Ford. We took the truck to a different dealer to get a second opinion, we took it to Ken Garff (next door to Henry Day Ford), who has a Ford trained master mechanic that looked at the problem. At first inspection they thought it was a different problem and quoted us $6,300.00 dollars to repair it and when I asked if it was in fact the engine would they still charge us, I was told yes. This is where the hugh difference in customer service comes in. Their mechanic decided to use a borescope and look at the cylinders to make sure their diagnosis was correct and he found out the truck had indeed lost two cylinders. Ken Garff then quoted after several calls to us to try to resolve the problem $13,999.00 to replace the engine. Great customer service from Ken Garff. When I called the service manager at Henry Day Ford in an attempt to get help from Ford Motor Company or Henry Day Ford, I was told by the service manager they do not build the trucks so do not take it out on them. He told me that they were not making any money on the engine replacement and that the other dealer could not possibly replace the engine for that price. I asked him if he had even called Ford Motor Company to see if they would do anything and he said no. He expressed over and over again how it would not be fair to him for me to write any bad reviews as they do not build the vehicle. I asked him to call Ford Motor Company and he said he could call the territorial manager and said he would get back to me... he never did, its been over a week. It appears to me the customer service that Henry Day Ford gives, is to itself, they are more concerned about customers being fair to them than taking care of a serious defect in a diesel truck that is 6 years old with 100,499 miles on it.
Yes Henry Day Ford, I know that you do not build the truck but you represent the company and honestly, I have had more customer service in the airport security line in LA, although the wait is about the same, deathly slow or non-existent.
Which brings me to the question again, is customer service extinct? I know that in a majority of companies it is, but there are some that still believe that customer service is a top priority. I know that it makes a difference in our customers because they tell us that it does. Why should they settle for mediocrity? Why should any of us? I know that I will never buy another Ford product again; I will never go to Henry Day Ford again. I will not give money to a company that demonstrates a severe lack of quality in addition to an incredible lack of customer service. Can we make a difference, yes we can if enough people cry out, you either listen to them and respond or you ignore them and hope they go away before you do. Eventually they go away because customer service sets you apart from others who provide the same product.


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